SIGHTLINE MEDIA & COMMUNITY

Built for the people who make brand experiences happen.

SIGHTLINE is an all-new resource for the experiential marketing community—connecting the minds and marketers behind the greatest events and trade shows.

SIGHTLINE INSIGHTS

Trends. Conversations. Intelligence.

Content, interviews and best practices for using live experiences to connect, engage and convert audiences.

SIGHTLINE PUBLICATIONS

The 2025 Fall Edition is out!

Expert voices, actionable ideas, and brand experiences shaping the future of in-person business.

SIGHTLINE Fall 2025
 CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead ·
 CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead ·
 CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · CMOs · Brand Strategists · Field Marketers · Creative Directors · Experiential Lead · 

Brand Activations Start Here

We’re living through a shift in marketing, one where attention isn’t enough. People don’t just want to see brands. They want to feel them.

Behind every moment that moves people, there’s someone making it happen. The field marketer fighting for creative space. The strategist turning emotion into measurable impact. The producer who brings it all to life.

SIGHTLINE was built for them.

A new kind of platform, part editorial, part community, built to give voice, value, and visibility to the people behind the world’s most powerful brand experiences.

Because the best marketing doesn’t just reach people.
It moves them.

Face-to-Face Connections Start Here

SIGHTLINE fading-1

Marketing is evolving. Visibility alone isn’t enough anymore. Audiences want more than just to see brands: they want to connect with them on a deeper level.

Behind every impactful experience, there’s a team making it happen:
The field marketer pushing for creative freedom.
The strategist turning insights into action.
The producer bringing ideas to life.
And the CMO weaving it all together to build lasting brand value.

SIGHTLINE was created for them, for you, for all of us.

It’s a platform that’s part editorial, part community, designed to bring together and support the people shaping the future of brand experiences and human connection.

Because the best marketing doesn’t just grab attention.
It earns it.

C2 Activation
SIGHTLINE Session
Advertising Week Lounge
VR Experience
SIGHTLINE Publications
TikTok Activation
Advertising Week NYC
C2 Activation
Canva Brandwagon
C2 Montréal
Immersive Experience
Advertising Week NYC

Discover SIGHTLINE

From publications to newsletters, blogs, and social content, this is where inspiration meets action.

Community

Follow SIGHTLINE on social for daily inspiration, expert takes, and behind-the-scenes stories from the field.

TAP THE ICONS TO FOLLOW:

  

Publications

Quarterly deep dives combining storytelling, strategy, and field insight. Each publication features exclusive interviews, case studies, and tools to help marketers design stronger brand experiences.

EXPLORE PUBLICATIONS

Blog

Smart takes and field-tested insights from marketers turning bold ideas into real activations.

 

READ ARTICLES

Newsletter

A monthly newsletter written by SIGHTLINE’s Editor-in-Chief. Sharp takes, what to know now, events worth your time, and stories from behind the scenes.

SUBSCRIBE

Contribute

Share your activation, perspective, or field lesson. SIGHTLINE amplifies the voices shaping modern marketing.

REACH OUT
0

Sightliners who opened their emails this month

0

printed copies of SIGHTLINE out in the world

0

experts featured to date

From the SIGHTLINE Blog

Fresh insights, bold perspectives, and stories from the people shaping brand experiences.

Stay Ahead with SIGHTLINE

Join thousands of marketers shaping the future of brand experience.
Get access to exclusive publications, a monthly newsletter, and members-only insights.

JOIN SIGHTLINE